It is simply not sufficient for internet marketing just to have a website. Given the huge competition, you might not get even a single visitor, let alone promote or sell a product effectively. For this reason, you have to work on optimizing your website for the search engines, such as Google. Before you get down to work, you have to check Google rank. This will give you an idea of what exactly you will need to do to make serp rank tracker site popular.
Before you get to the actual instructions, you should learn what Google rank is first. It is not the standing of a website or a certain page in a search list. It is actually a qualitative grade of your site. Each registered site is assigned a grade between 0 and 10, even though it is common practice even for the most popular pages to get no more than 9. The number your site gets depends on a range of factors weighted with a specific mathematical formula. It is worth pointing out that the most important factors are the number of links to other websites and the quality of these web pages.
It is particularly easy to check Google rank. You can readily find a variety of free tools available in the web. Simply use the search engine and type this phrase into the search box. You will get plenty of reliable tools that you can use. Choose one and complete the entry form. In most case, you only need to copy and paste the URL of your website and press the submit button. Sometimes you might be asked to enter some scrambled symbols for security purposes. You should get the result from 0 to 9 straight away.
You might not be happy with the number you see when you check Google rank. However, you should not despair. There are numerous ways to improve your standing. Even though the main weight in the grade comes from link building, it is best to focus on optimizing your content for keywords first. There are a lot of tools that will help you find the right keywords for your website. Once you identify these, you can readily create optimized content and meta tags.
There are various ways to do effective link building. Submitting your site to directories is essential. You should do article submission as well. However, these are just the basics. It is a good idea to improve your business to business marketing and exchange links with other websites. There are various effective marketing techniques you can use to get quality links, including presenting affiliate offers.
You should see an improvement when you check Google rank again. If your efforts are not sufficient or you simply need to focus on other areas of your business, you can readily outsource the search engine optimization work. There are various companies that offer good quality SEO services at competitive prices. This is a worthwhile option, if you want to improve your site’s significantly and increase your return on investment.